V2_ Augmented Reality Ecosystem Program

The AR ecosystem is emerging this Friday at the V2_ Institute. Exploring AR has become a hype with leading developers Layar all over the press: Hyped NL and CNN Wikitude will also give Holland it's first look at the new 4.0 version. The interactive program is bellow followed by a guest list visualization arranged by industry:
• Commercial • Technology • Education • Culture & Heritage •
• Design & Architecture • City & Planning •


V2_ AR Ecosystem Program Outline

Date:    Friday, 4th Dec 2009
Time:    13:00 - 18:00 
Venue:   V2_ Institute for the Unstable Media, Rotterdam
             10 Eendrachtstraat (off Witte de Witstraat; tram 20; or 10 mins by foot from Central Station)


13:00  Welcome & ARegistration & ARtworks

13.30  V2_ Institute for the Unstable Media: Introduction to V2_ AR Ecosystem

13.45  Presentations
            Claire Boonstra (Co-Founder at Layar, Amsterdam)
            Truus Dokter (ItFits / PSK)
            Christina Rittchen (Director at Mobilizy / Wikitude, Salzburg),
            Willi Schroll (Owner at Strategic Labs, Berlin)

    Plus:  Surprise Skype contributions if time zones & diaries allow

14.45  dReAming the future together: 
            Break-out session in ecosystem niches; with participation from speakers &   host team
            (Coffee)

15.30  Panel of dReAms:  Feedback from speakers, discussions, questions on YOUR ideas

16.30  PortalToYourdReAms:  Inspiration for the Future of AR 

16.45  Break:  AR Cocktails for Her & Him 

17.00  Projecting the dReAms:  Into collaboration & strategic partnerships 

17.30  Final Harvest Panel: Invited guests, hosts & audience

18.15  Drinks 

19.00  Leave the building / go on to a nearby bar for after-drinks for those who wish